Crumbs Bake Shop Creates Cupcake for Warner Bros. Television Group’s Television: Out of the Box Exhibit at the Paley Center

(April 13, 2012 – Burbank, CA) – Warner Bros. Television and the Paley Center for Media have partnered with Crumbs Bake Shop on a special cupcake to promote the interactive exhibit Television: Out of the Box, now open to the public at the Paley Center in Beverly Hills. The red velvet cupcake features the exhibit’s (edible) logo, designed by the studio, and comes in the shop’s “signature” size. Launching the look in style, the cupcake design premiered last night — Thursday, April 12 — at the studio’s star-studded launch party at the Paley, featuring top TV talent and executives featured in the exhibit.

• Made of the yumtastic and super popular red velvet flavor, the Television: Out of the Box cupcakes come in Crumbs’ “signature” size • The special cupcakes are now available in the Beverly Hills and Larchmont locations • Crumbs customers will receive 20% off admission to the Paley Center for Media if they present their Crumbs receipt (same day only) • Additionally, Television: Out of the Box patrons may present their Paley museum ticket at the Beverly Hills and Larchmont Crumbs locations to redeem an offer to buy one cupcake and get one free (offer applies for all Crumbs cupcakes)

“Seriously, does it get any better?” said Lisa Gregorian, Chief Marketing Officer, Warner Bros. Television Group. “Cupcakes and television are two things that have a passionately vocal fan base. Treat yourself to both in Beverly Hills!” For more information about the Television: Out of the Box exhibit, click here. Television: Out of the Box is open to the public Wednesdays through Sundays, during the Paley Center’s normal operating hours of 12 Noon to 5 p.m. ###