The WB 100+ Station Group Hits 8 Million, More Than Doubling Its Household Reach Since Launch

(January 15, 2002 – Pasadena, CA) — The WB Television Network’s cable-exclusive station group serving America’s smaller television markets – ranked 100 to 210 -- continues to grow by leaps and bounds. Now in eight million households in 108 markets...

The Adventure Begins On March 3rd With The Debut Of The WB’s New Outdoor Series “No Boundaries”

(January 15, 2002 – Pasadena, CA) — Fifteen adventurers will brave more than 2,000 miles of rugged North American terrain in The WB’s new outdoor adventure series “NO BOUNDARIES,” premiering Sunday, March 3 (7:00-8:00 p.m. ET), it was announced...

Mary Hall’s Career Shows Significant Year-To-Year Growth As Her Expertise Is Rewarded With A Promotion To Sr. Vice President, Research At The WB

(January 15, 2002 – Pasadena, CA) – Mary Hall, who has been a vital member of The WB’s Research Department since 1996, has been elevated to the top post of Senior Vice President, Research at The WB, it was announced today by Jed Petrick, President...

A Superhero, A Mother-Daughter Duo And A Divorced Mom All Get Another Season When The WB Announces Early Pick-Ups For “Smallville,” “Gilmore Girls” And “Reba”

(January 15, 2002 – Pasadena, CA) — The WB has committed to another season for three of its hit series by giving early pick-ups to “SMALLVILLE,” “GILMORE GIRLS” and “REBA,” it was announced today by Jordan Levin, President, Entertainment of The WB...

Scooby-Doo, Where Are You? On Kids’ WB!

(January 15, 2002 – Pasadena, CA) — Zoinks!! Kids’ WB! is proud to announce the production and pick-up of “ALL NEW SCOOBY-DOO! THE ANIMATED SERIES” (working title), featuring the timeless and loveable Scooby gang in all-new adventures. This new...

The WB Sweeps Into February

(January 25, 2002 – Burbank, CA) — The WB Network will present a line-up of original episodes of its dramas and comedies, notable guest-stars and a romantic Valentine’s Day special during the upcoming February sweep. The WB’s Friday night...

Stations In Los Angeles And Chicago Buy “The Caroline Rhea Show” For Fall 2002 Bringing National Clearance To 64%

(January 24, 2002 – Las Vegas, NV) - Warner Bros. Domestic Television Distribution has sold “The Caroline Rhea Show,” the continuation of the talk/variety franchise created and established by Rosie O’Donnell and Telepictures Productions, to KCAL-TV...

The WB To Expand To 15 Hours In Fall 2002

(January 28, 2002 – Burbank, CA) - In another departure from traditional network precedent, The WB will add two hours of programming from 5-7 p.m. ET feeding into its Sunday primetime lineup, bringing the network to 15 hours of programming in Fall...

The WB Network Launches The WB Radio

(February 6, 2002 – Burbank, CA) - The WB Television Network and AOL Music today announced the launch of The WB Radio, an Internet music station on Radio@AOL and Spinner.com. Featuring “the soundtrack of The WB, 24/7,” the station will play an...